by our College Data Analytics TeamWe've pulled together some essential information you should know about the program, including how many students graduate each year, the ethnic diversity of these students, and more. Also, learn how Texas Tech ranks among other schools offering degrees in sales & marketing.
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The bachelor's program at Texas Tech was ranked #17 on College Factual's Best Schools for sales & marketing list. It is also ranked #3 in Texas.
| Ranking Type | Rank |
|---|---|
| Best General Sales & Marketing Bachelor’s Degree Schools | 13 |
| Best General Sales & Marketing Schools | 17 |
During the 2021-2022 academic year, Texas Tech University handed out 24 bachelor's degrees in general sales & marketing. This is a decrease of 43% over the previous year when 42 degrees were handed out.
Out-of-state part-time undergraduates at Texas Tech paid an average of $718 per credit hour in 2022-2023. The average for in-state students was $298 per credit hour. The average full-time tuition and fees for undergraduates are shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $8,935 | $21,534 |
| Fees | $2,917 | $2,917 |
| Books and Supplies | $1,200 | $1,200 |
| On Campus Room and Board | $10,460 | $10,460 |
| On Campus Other Expenses | $4,510 | $4,510 |
Learn more about Texas Tech tuition and fees.
Of the 24 students who earned a bachelor's degree in General Sales & Marketing from Texas Tech in 2021-2022, 8% were men and 92% were women.
The majority of bachelor's degree recipients in this major at Texas Tech are white. In the most recent graduating class for which data is available, 67% of students fell into this category.
The following table and chart show the ethnic background for students who recently graduated from Texas Tech University with a bachelor's in sales & marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 1 |
| Black or African American | 0 |
| Hispanic or Latino | 6 |
| White | 16 |
| Non-Resident Aliens | 0 |
| Other Races | 1 |
Online degrees for the Texas Tech sales & marketing bachelor’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the Texas Tech Online Learning page.
Take a look at the following statistics related to the make-up of the sales & marketing majors at Texas Tech University.
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 500 |
| Marketing | 404 |
| Finance & Financial Management | 367 |
| Accounting | 351 |
| General Business/Commerce | 340 |
More about our data sources and methodologies.