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2025 Best Marketing Bachelor's Degree Schools in Alabama

12 Colleges in Alabama
1,281 Bachelor's Degrees
$40,550 Avg Early-Career Salary
If you pursue a bachelor's degree in marketing, you won't be alone. The field of study is the #11 most popular program in the country. This means there are lots of options to choose from when you decide to get your degree.

College Factual reviewed 12 schools in Alabama to determine which ones were the best for bachelor's degree seekers in the field of marketing. When you put them all together, these colleges and universities awarded 1,281 bachelor's degrees in marketing during the 2022-2023 academic year.

Jump to one of the following sections: * Our Methodology

Choosing a Great Marketing School for Your Bachelor's Degree

Best Marketing Bachelor's Degree Schools in Alabama The marketing bachelor's degree program you select can have a big impact on your future. Important measures of a quality marketing program can vary widely even among the top schools. To make it into this list, a school must excel in the following areas.

A Great Overall School

A school that excels in educating for a particular major and degree level must be a great school overall as well. To make it into this list a school must rank well in our overall Best Colleges ranking. This ranking considered factors such as graduation rates, overall graduate earnings and other educational resources to identify great colleges and universities.

Early-Career Earnings

One measure we use to determine the quality of a school is to look at the average salary of bachelor's graduates during the early years of their career. That is, everyone wants their bachelor's degree to be worth something, and salaries are one measure of determining that.

Other Factors We Consider

In addition to the above, you should consider some of the following factors:

Our full ranking methodology documents in more detail how we consider these factors to identify the best colleges for marketing students working on their bachelor's degree.

More Ways to Rank Marketing Schools

Rankings by Location Check Out Other Locales
More Marketing Rankings Other Ranking Categories

When choosing the right school for you, it's important to arm yourself with all the facts you can. To that end, we've created a number of major-specific rankings, including this Best Marketing Bachelor's Degree Schools in Alabama list to help you make the college decision.

In addition to our rankings, you can take two colleges and compare them based on the criteria that matters most to you in our unique tool, College Combat. Test it out when you get a chance! You may also want to bookmark the link and share it with others who are trying to make the college decision.

Best Schools for Bachelor’s Students to Study Marketing in Alabama

Below you'll see a list of the best colleges and universities for pursuing a bachelor's degree in marketing.

10 Top Alabama Schools for a Bachelor's in Marketing

1
569 Annual Graduates
$48,879 Median Starting Salary
$60,784 Median Student Debt

Every student who is interested in a bachelor's degree in marketing has to look into The University of Alabama. UA is a very large public university located in the medium-sized city of Tuscaloosa.

Bachelor's recipients from the marketing program at The University of Alabama earn $8,329 above the standard college grad with the same degree when they enter the workforce.

More information about a bachelor’s in marketing from The University of Alabama

2
Auburn crest
Auburn University
Auburn, AL
284 Annual Graduates
$45,460 Median Starting Salary
$59,719 Median Student Debt

Auburn University is one of the finest schools in the country for getting a bachelor's degree in marketing. Auburn is a fairly large public university located in the city of Auburn.

Those marketing students who get their bachelor's degree from Auburn University make $4,910 more than the typical marketing graduate.

More information about a bachelor’s in marketing from Auburn University

3

University of Alabama at Birmingham is a great decision for individuals interested in a bachelor's degree in marketing. Located in the city of Birmingham, UAB is a public university with a very large student population.

Bachelor's students who receive their degree from the marketing program earn around $39,348 in their early career salary.

More information about a bachelor’s in marketing from University of Alabama at Birmingham

4
Samford crest
Samford University
Birmingham, AL

Every student pursuing a degree in a bachelor's degree in marketing needs to check out Samford University. Located in the large suburb of Birmingham, Samford is a private not-for-profit university with a moderately-sized student population.

Marketing bachelor's degree recipients from Samford University earn a boost of about $7,015 above the typical income of marketing majors.

More information about a bachelor’s in marketing from Samford University

5

Located in the midsize city of Huntsville, UAH is a public university with a medium-sized student population.

Bachelor's graduates who receive their degree from the marketing program make about $40,225 in the first couple years of working.

More information about a bachelor’s in marketing from University of Alabama in Huntsville

6

UNA is a large public university located in the small city of Florence.

Bachelor's students who receive their degree from the marketing program earn around $40,470 in their early career salary.

More information about a bachelor’s in marketing from University of North Alabama

7
34 Annual Graduates

Montevallo is a small public university located in the fringe town of Montevallo.More information about a bachelor’s in marketing from University of Montevallo

8
35 Annual Graduates
$38,600 Median Starting Salary
$26,995 Median Student Debt

USA is a fairly large public university located in the midsize city of Mobile.

Bachelor's students who receive their degree from the marketing program make an average of $38,600 in their early career salary.

More information about a bachelor’s in marketing from University of South Alabama

9

Located in the small suburb of Jacksonville, Jacksonville State University is a public university with a moderately-sized student population.

Students who graduate with their bachelor's from the marketing program report average early career income of $38,458.

More information about a bachelor’s in marketing from Jacksonville State University

10

Located in the medium-sized city of Normal, AAMU is a public university with a medium-sized student population.

Students who graduate with their bachelor's from the marketing program report average early career earnings of $25,945.

More information about a bachelor’s in marketing from Alabama A & M University

Best Marketing Colleges in the Southeast Region

Explore all the Best Marketing Schools in the Southeast Area or other specific states within that region.

State Colleges Degrees Awarded
Florida 225 3,096
Georgia 224 1,704
Tennessee 220 822
North Carolina 213 1,092
Virginia 213 903
South Carolina 195 981
Kentucky 187 721
Louisiana 171 832
Mississippi 169 528
Arkansas 167 515
West Virginia 147 247

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Marketing is one of 21 different types of Business, Management & Marketing programs to choose from.

Marketing Concentrations

Major Annual Graduates
Marketing/Marketing Management, General 1,278
Other Marketing 3

Majors Similar to Marketing

Related Major Annual Graduates
Business Administration & Management 2,786
Finance & Financial Management 1,242
Accounting 915
General Business/Commerce 550
Hospitality Management 264
Management Information Systems 259
Human Resource Management 246
Management Sciences & Quantitative Methods 191
Business/Managerial Economics 78
Entrepreneurial Studies 22

Notes and References

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