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2025 Best Marketing Bachelor's Degree Schools in the Southeast Region

135 Colleges in the Southeast Region
13,233 Bachelor's Degrees
$42,261 Avg Early-Career Salary
Marketing is of the hottest bachelor's degree programs in the United States, coming in as the #11 most popular major in the country. So, there are lots of possibilities to explore when you're trying to determine where you want to get your degree.

College Factual looked at 135 colleges and universities when compiling its 2025 Best Marketing Bachelor's Degree Schools in the Southeast Region ranking. Combined, these schools handed out 13,233 bachelor's degrees in marketing to qualified students.

What's on this page: * Our Methodology

Choosing a Great Marketing School for Your Bachelor's Degree

Best Marketing Bachelor's Degree Schools in the Southeast Region Your choice of marketing for getting your bachelor's degree school matters. This section explores some of the factors we include in our ranking and how much they vary depending on the school you select. Below we explain some of the most important factors to consider before making your choice:

Overall Quality Is a Must

The overall quality of a bachelor's degree school is important to ensure a good education, not just how well they do in a particular major. To take this into account we include a school's overall Best Colleges ranking which itself looks at a host of various factors like degree completion, educational resources, student body caliber and post-graduation earnings for the school as a whole.

Average Early-Career Salaries

Average early-career salary of those graduating with their bachelor's degree is one indicator we use in our analysis to find the schools that offer the highest-quality education. After all, your bachelor's degree won't mean much if it doesn't help you find a job that will help you earn a living.

Other Factors We Consider

The metrics below are just some of the other metrics that we use to determine our rankings.

Our complete ranking methodology documents in more detail how we consider these factors to identify the best colleges for marketing students working on their bachelor's degree.

One Size Does Not Fit All

Rankings by Location Check Out Other Locales
More Marketing Rankings Other Ranking Categories

Since picking the right college can be one of the most important decisions of your life, we've developed the Best Marketing Bachelor's Degree Schools in the Southeast Region ranking, along with many other major-related rankings, to help you make that decision.

To further help you make the college decision, we've developed a unique tool called College Combat that allows you to compare schools based on the factors that matter the most to you. Go ahead and give it a try, or bookmark the link so you can check it out later.

Best Schools for Bachelor’s Students to Study Marketing in the Southeast Region

The following list ranks the best colleges and universities for pursuing a bachelor's degree in marketing. Only those schools that rank in the top 20% of all the schools we analyze get awarded with a place on this list.

25 Top Southeast Region Schools for a Bachelor's in Marketing

1
174 Annual Graduates
$61,413 Median Starting Salary
$80,667 Median Student Debt

Every student who is interested in a bachelor's degree in marketing needs to look into Tulane University of Louisiana. Located in the large city of New Orleans, Tulane is a private not-for-profit university with a large student population.

Those marketing students who get their bachelor's degree from Tulane University of Louisiana earn $19,152 more than the standard marketing graduate.

More information about a bachelor’s in marketing from Tulane University of Louisiana

2
398 Annual Graduates
$51,951 Median Starting Salary
$27,379 Median Student Debt

University of Georgia is one of the finest schools in the United States for getting a bachelor's degree in marketing. UGA is a very large public university located in the city of Athens.

Marketing bachelor's degree recipients from University of Georgia receive an earnings boost of about $9,690 over the typical earnings of marketing graduates.

More information about a bachelor’s in marketing from University of Georgia

3
569 Annual Graduates
$48,879 Median Starting Salary
$60,784 Median Student Debt

It is hard to beat The University of Alabama if you want to pursue a bachelor's degree in marketing. Located in the city of Tuscaloosa, UA is a public university with a very large student population.

Marketing bachelor's degree recipients from The University of Alabama receive an earnings boost of around $6,618 above the average income of marketing majors.

More information about a bachelor’s in marketing from The University of Alabama

4
367 Annual Graduates
$52,374 Median Starting Salary
$36,873 Median Student Debt

Every student who is interested in a bachelor's degree in marketing has to look into University of South Carolina - Columbia. Located in the city of Columbia, UofSC is a public university with a fairly large student population.

Bachelor's recipients from the marketing major at University of South Carolina - Columbia make $10,113 more than the typical graduate in this field shortly after graduation.

More information about a bachelor’s in marketing from University of South Carolina - Columbia

5
Clemson crest
Clemson University
Clemson, SC
361 Annual Graduates
$47,606 Median Starting Salary
$44,176 Median Student Debt

Located in the midsize suburb of Clemson, Clemson is a public university with a very large student population.

Those marketing students who get their bachelor's degree from Clemson University receive $5,345 more than the typical marketing student.

More information about a bachelor’s in marketing from Clemson University

6
UARK crest
University of Arkansas
Fayetteville, AR
368 Annual Graduates
$50,045 Median Starting Salary
$45,629 Median Student Debt

UARK is a very large public university located in the city of Fayetteville.

Bachelor's recipients from the marketing program at University of Arkansas make $7,784 above the typical college graduate with the same degree shortly after graduation.

More information about a bachelor’s in marketing from University of Arkansas

7
Virginia Tech crest
Virginia Tech
Blacksburg, VA
257 Annual Graduates
$56,417 Median Starting Salary
$60,083 Median Student Debt

Virginia Tech is a very large public school located in the small city of Blacksburg.

Bachelor's recipients from the marketing major at Virginia Tech earn $14,156 above the typical graduate with the same degree when they enter the workforce.

More information about a bachelor’s in marketing from Virginia Tech

8
Florida State crest
Florida State University
Tallahassee, FL
649 Annual Graduates
$49,808 Median Starting Salary
$25,406 Median Student Debt

Florida State is a fairly large public university located in the medium-sized city of Tallahassee.

Marketing bachelor's degree recipients from Florida State University get an earnings boost of around $7,547 over the average earnings of marketing graduates.

More information about a bachelor’s in marketing from Florida State University

9
302 Annual Graduates
$46,896 Median Starting Salary
$31,010 Median Student Debt

UT Knoxville is a fairly large public university located in the city of Knoxville.

Bachelor's recipients from the marketing degree program at The University of Tennessee - Knoxville earn $4,635 more than the average graduate with the same degree when they enter the workforce.

More information about a bachelor’s in marketing from The University of Tennessee - Knoxville

10
JMU crest
James Madison University
Harrisonburg, VA
170 Annual Graduates
$61,692 Median Starting Salary
$34,471 Median Student Debt

Located in the city of Harrisonburg, JMU is a public university with a fairly large student population.

Bachelor's recipients from the marketing program at James Madison University earn $19,431 more than the standard graduate in this field when they enter the workforce.

More information about a bachelor’s in marketing from James Madison University

11
UF crest
University of Florida
Gainesville, FL
209 Annual Graduates
$56,454 Median Starting Salary
$22,901 Median Student Debt

UF is a very large public university located in the midsize city of Gainesville.

Marketing bachelor's degree recipients from University of Florida receive an earnings boost of around $14,193 over the average income of marketing majors.

More information about a bachelor’s in marketing from University of Florida

12
144 Annual Graduates
$55,893 Median Starting Salary
$76,007 Median Student Debt

Elon is a moderately-sized private not-for-profit university located in the midsize suburb of Elon.

Bachelor's recipients from the marketing major at Elon University make $13,632 above the typical college grad with the same degree shortly after graduation.

More information about a bachelor’s in marketing from Elon University

13
384 Annual Graduates
$40,575 Median Starting Salary
$14,353 Median Student Debt

Located in the city of Tampa, USF Tampa is a public university with a very large student population.

After graduation, marketing bachelor's recipients typically earn about $40,575 in their early careers.

More information about a bachelor’s in marketing from University of South Florida - Main Campus

14
Auburn crest
Auburn University
Auburn, AL
284 Annual Graduates
$45,460 Median Starting Salary
$59,719 Median Student Debt

Located in the small city of Auburn, Auburn is a public university with a very large student population.

Marketing bachelor's degree recipients from Auburn University get an earnings boost of approximately $3,199 over the typical income of marketing graduates.

More information about a bachelor’s in marketing from Auburn University

15
385 Annual Graduates
$48,100 Median Starting Salary
$45,115 Median Student Debt

Located in the city of Lexington, UK is a public university with a very large student population.

Those marketing students who get their bachelor's degree from University of Kentucky receive $5,839 more than the typical marketing graduate.

More information about a bachelor’s in marketing from University of Kentucky

16
U Miami crest
University of Miami
Coral Gables, FL
152 Annual Graduates
$53,622 Median Starting Salary
$58,000 Median Student Debt

Located in the suburb of Coral Gables, U Miami is a private not-for-profit university with a large student population.

Those marketing students who get their bachelor's degree from University of Miami receive $11,361 more than the average marketing grad.

More information about a bachelor’s in marketing from University of Miami

17
228 Annual Graduates
$45,870 Median Starting Salary
$16,674 Median Student Debt

Located in the small city of Greenville, ECU is a public university with a very large student population.

Those marketing students who get their bachelor's degree from East Carolina University receive $3,609 more than the standard marketing grad.

More information about a bachelor’s in marketing from East Carolina University

18

Located in the large suburb of Miami, FIU is a public university with a very large student population.

After graduation, marketing bachelor's recipients generally make around $40,839 in the first five years of their career.

More information about a bachelor’s in marketing from Florida International University

19
276 Annual Graduates
$40,414 Median Starting Salary
$10,709 Median Student Debt

Georgia State is a very large public university located in the large city of Atlanta.

Students who graduate with their bachelor's from the marketing program state that they receive average early career earnings of $40,414.

More information about a bachelor’s in marketing from Georgia State University

20

Located in the large suburb of Orlando, UCF is a public university with a fairly large student population.

Those marketing students who get their bachelor's degree from University of Central Florida make $4,345 more than the typical marketing grad.

More information about a bachelor’s in marketing from University of Central Florida

21
231 Annual Graduates
$43,619 Median Starting Salary
$21,238 Median Student Debt

UNC Charlotte is a very large public university located in the city of Charlotte.

Students who graduate with their bachelor's from the marketing program report average early career earnings of $43,619.

More information about a bachelor’s in marketing from University of North Carolina at Charlotte

22
204 Annual Graduates
$42,999 Median Starting Salary
$24,367 Median Student Debt

Appalachian State is a very large public university located in the distant town of Boone.

Students who graduate with their bachelor's from the marketing program state that they receive average early career income of $42,999.

More information about a bachelor’s in marketing from Appalachian State University

23
272 Annual Graduates
$41,995 Median Starting Salary
$14,000 Median Student Debt

Located in the small city of Boca Raton, FAU is a public university with a very large student population.

Soon after graduating, marketing bachelor's recipients typically make around $41,995 at the beginning of their careers.

More information about a bachelor’s in marketing from Florida Atlantic University

24
202 Annual Graduates
$43,811 Median Starting Salary
$38,755 Median Student Debt

Located in the town of University, Ole Miss is a public university with a very large student population.

Soon after graduation, marketing bachelor's recipients generally earn an average of $43,811 at the beginning of their careers.

More information about a bachelor’s in marketing from University of Mississippi

25
152 Annual Graduates
$33,197 Median Starting Salary
$23,020 Median Student Debt

Located in the distant town of Cullowhee, WCU is a public university with a fairly large student population.

Students who graduate with their bachelor's from the marketing program report average early career wages of $33,197.

More information about a bachelor’s in marketing from Western Carolina University

Rest of the Top Best Marketing Bachelor's Degree Schools in the Southeast Region

26
27

Honorable Mentions

Here are some additional great schools for Marketing students in the Southeast Region that almost earned our Best Marketing Bachelor's Degree Schools in the Southeast Region award.

Rank College Location
28 The University of Tampa Tampa, FL
29 University of Alabama at Birmingham Birmingham, AL
30 George Mason University Fairfax, VA
31 West Virginia University Morgantown, WV
32 The University of Tennessee - Chattanooga Chattanooga, TN
33 Mississippi State University Mississippi State, MS
34 Virginia Commonwealth University Richmond, VA
35 University of Louisville Louisville, KY
36 Kennesaw State University Kennesaw, GA
37 Georgia College & State University Milledgeville, GA
38 High Point University High Point, NC
39 University of North Carolina at Greensboro Greensboro, NC
40 Radford University Radford, VA
41 College of Charleston Charleston, SC
42 Mercer University Macon, GA
43 University of North Florida Jacksonville, FL
44 Coastal Carolina University Conway, SC
45 Tennessee Wesleyan University Athens, TN

Best Marketing Colleges by State

Explore the best marketing colleges for a specific state in the Southeast Region .

State Colleges Degrees Awarded
Florida 225 3,096
Georgia 224 1,704
Tennessee 220 822
North Carolina 213 1,092
Virginia 213 903
South Carolina 195 981
Kentucky 187 721
Alabama 184 1,310
Louisiana 171 832
Mississippi 169 528
Arkansas 167 515
West Virginia 147 247

View All Rankings >

One of 21 majors within the Business, Management & Marketing area of study, Marketing has other similar majors worth exploring.

Marketing Focus Areas

Major Annual Graduates
Marketing/Marketing Management, General 13,079
Other Marketing 145
Digital Marketing 9

Related Major Annual Graduates
Business Administration & Management 39,106
Finance & Financial Management 12,409
Accounting 9,354
General Business/Commerce 7,630
Hospitality Management 2,785
Management Sciences & Quantitative Methods 2,568
Management Information Systems 2,466
International Business 1,719
Business/Managerial Economics 1,411
Human Resource Management 1,254

Notes and References

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