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2023 Most Well Attended Marketing Management Major

993 Ranked Colleges
50,275 Degrees Awarded
$30,000 Avg Cost*
Most Well Attended Marketing Management Major

When pursuing a degree in today’s world, students have many different options to choose from. At College Factual, we’re committed to helping you make that decision by providing information such as that found in our “Most Well Attended Marketing Management Major” ranking.

In 2020-2021, 50,275 people earned their degree in marketing/marketing management, general, making the major the 12th most popular in the United States.

For this year’s “Most Well Attended Marketing Management Major” ranking, we looked at 993 colleges that offer a degree in marketing/marketing management, general. This ranking identifies schools that graduate the most students in marketing/marketing management, general.

Check out our ranking methodology for more information.

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When choosing the right school for you, it’s important to arm yourself with all the facts you can. To that end, we’ve created a number of major-specific rankings, including this “Most Well Attended Marketing Management Major” list to help you make the college decision.

We’ve created a tool called College Combat that lets you create your own customized comparisons based on the factors that matter the most to you. Go ahead and give it a try, or bookmark the link so you can check it out later.

Most Well Attended Marketing Management Major

The colleges and universities below are the best for marketing management students.

1
UA crest
The University of Alabama
Tuscaloosa, Alabama

Out of the 993 schools in the Most Well Attended Marketing Management Major that were part of this year’s ranking, The University of Alabama landed the #1 spot on the list. Tuscaloosa, Alabama is the setting for this large institution of higher learning. The public school handed out ’s marketing management degrees to 746 students in 2020-2021.

The low undergrad student loan default rate of 4.0% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. With a freshman retention rate of 87%, the school does an excellent job of retaining its undergraduate students.

Full The University of Alabama Marketing/Marketing Management, General Report

2

Out of the 993 schools in the Most Well Attended Marketing Management Major that were part of this year’s ranking, Florida International University landed the #2 spot on the list. This large school is located in Miami, Florida, and it awarded 718 ’s marketing management degrees in 2020-2021.

The undergrad student loan default rate at the school is 4.4%, which is quite low when compared to the national default rate of 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 91%.

Read more about Marketing/Marketing Management, General at FIU

3
WGU crest
Western Governors University
Salt Lake City, Utah

Out of the 993 schools in the Most Well Attended Marketing Management Major that were part of this year’s ranking, Western Governors University landed the #3 spot on the list. Salt Lake City, Utah is the setting for this large institution of higher learning. The private not-for-profit school handed out ’s marketing management degrees to 673 students in 2020-2021.

The undergrad student loan default rate at the school is 3.0%, which is quite low when compared to the national default rate of 10.1%.

Read more about Marketing/Marketing Management, General at WGU

4
Florida State crest
Florida State University
Tallahassee, Florida

You’ll be in good company if you decide to attend Florida State University. It ranked #4 on our 2023 Most Well Attended Marketing Management Major list. Tallahassee, Florida is the setting for this large institution of higher learning. The public school handed out ’s marketing management degrees to 520 students in 2020-2021.

With a freshman retention rate of 95%, the school does an excellent job of retaining its undergraduate students. The low undergrad student loan default rate of 2.8% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read more about Marketing/Marketing Management, General at Florida State

5
SNHU crest
Southern New Hampshire University
Manchester, New Hampshire

You’ll join some of the best and brightest minds around if you attend Southern New Hampshire University. The school came in at #5 for the Most Well Attended Marketing Management Major. Manchester, New Hampshire is the setting for this large institution of higher learning. The private not-for-profit school handed out ’s marketing management degrees to 495 students in 2020-2021.

Read full report on Marketing/Marketing Management, General at SNHU

6

University of Cincinnati - Main Campus came in at #6 in this year’s edition of the Most Well Attended Marketing Management Major ranking. Located in Cincinnati, Ohio, this large public school awarded 511 degrees to qualified ’s marketing management students in 2020-2021.

The school has an impressive undergrad student loan default rate. It’s only 4.7%, which is much lower than the national rate of 10.1%. With a freshman retention rate of 88%, the school does an excellent job of retaining its undergraduate students.

Full University of Cincinnati - Main Campus Marketing/Marketing Management, General Report

7

University of South Florida - Main Campus did quite well in the 2023 Most Well Attended Marketing Management Major ranking, coming in at #7. University of South Florida - Main Campus is a large school located in Tampa, Florida that handed out 463 ’s marketing management degrees in 2020-2021.

The school has an excellent freshman retention rate of 92%, which means students like the school well enough to return for a second year. The school has an impressive undergrad student loan default rate. It’s only 3.3%, which is much lower than the national rate of 10.1%.

Read more about Marketing/Marketing Management, General at University of South Florida - Main Campus

8

Ohio State University - Main Campus landed the #8 spot on the 2023 Most Well Attended Marketing Management Major ranking. Ohio State University - Main Campus is located in Columbus, Ohio and, has a large student population. In 2020-2021, this school awarded 427 ’s marketing management degrees to qualified students.

The low undergrad student loan default rate of 3.6% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. Students who start out at the school are likely to stick around. The freshman retention rate is 94%.

Full Ohio State Marketing/Marketing Management, General Report

9

With a ranking of #9, California State University - Northridge did quite well on the 2023 Most Well Attended Marketing Management Major list. This large school is located in Northridge, California, and it awarded 406 ’s marketing management degrees in 2020-2021.

The undergrad student loan default rate at the school is 3.7%, which is quite low when compared to the national default rate of 10.1%.

Read more about Marketing/Marketing Management, General at California State University - Northridge

10
UGA crest
University of Georgia
Athens, Georgia

University of Georgia landed the #10 spot on the 2023 Most Well Attended Marketing Management Major ranking. This large school is located in Athens, Georgia, and it awarded 395 ’s marketing management degrees in 2020-2021.

With a freshman retention rate of 94%, the school does an excellent job of retaining its undergraduate students. The school has an impressive undergrad student loan default rate. It’s only 1.9%, which is much lower than the national rate of 10.1%.

Read more about Marketing/Marketing Management, General at University of Georgia

11
UK crest
University of Kentucky
Lexington, Kentucky

University of Kentucky did quite well in the 2023 Most Well Attended Marketing Management Major ranking, coming in at #11. University of Kentucky is located in Lexington, Kentucky and, has a large student population. In 2020-2021, this school awarded 343 ’s marketing management degrees to qualified students.

Students who start out at the school are likely to stick around. The freshman retention rate is 86%. The low undergrad student loan default rate of 4.3% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read full report on Marketing/Marketing Management, General at University of Kentucky

12

University of South Carolina - Columbia landed the #12 spot on the 2023 Most Well Attended Marketing Management Major ranking. This large school is located in Columbia, South Carolina, and it awarded 335 ’s marketing management degrees in 2020-2021.

The school has an impressive undergrad student loan default rate. It’s only 3.1%, which is much lower than the national rate of 10.1%. With a freshman retention rate of 90%, the school does an excellent job of retaining its undergraduate students.

Read more about Marketing/Marketing Management, General at University of South Carolina - Columbia

12
UARK crest
University of Arkansas
Fayetteville, Arkansas

With a ranking of #12, University of Arkansas did quite well on the 2023 Most Well Attended Marketing Management Major list. UARK is a public institution located in Fayetteville, Arkansas. The school has a large population, and it awarded 335 ’s degrees in 2020-2021.

The school has an excellent freshman retention rate of 85%, which means students like the school well enough to return for a second year. The school has an impressive undergrad student loan default rate. It’s only 4.1%, which is much lower than the national rate of 10.1%.

Read full report on Marketing/Marketing Management, General at UARK

14
Temple crest
Temple University
Philadelphia, Pennsylvania

Temple University landed the #14 spot on the 2023 Most Well Attended Marketing Management Major ranking. Located in Philadelphia, Pennsylvania, this large public school awarded 329 degrees to qualified ’s marketing management students in 2020-2021.

The low undergrad student loan default rate of 3.5% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%. With a freshman retention rate of 87%, the school does an excellent job of retaining its undergraduate students.

Read full report on Marketing/Marketing Management, General at Temple

15
UH crest
University of Houston
Houston, Texas

University of Houston did quite well in the 2023 Most Well Attended Marketing Management Major ranking, coming in at #15. University of Houston is a large public school situated in Houston, Texas. It awarded 321 ’s marketing management degrees in 2020-2021.

Students who start out at the school are likely to stick around. The freshman retention rate is 86%. The low undergrad student loan default rate of 4.4% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Full University of Houston Marketing/Marketing Management, General Report

15
Texas State crest
Texas State University
San Marcos, Texas

Texas State University landed the #15 spot on the 2023 Most Well Attended Marketing Management Major ranking. This large school is located in San Marcos, Texas, and it awarded 321 ’s marketing management degrees in 2020-2021.

Full Texas State Marketing/Marketing Management, General Report

15

Oklahoma State University - Main Campus came in at #15 in this year’s edition of the Most Well Attended Marketing Management Major ranking. Oklahoma State University - Main Campus is a large public school situated in Stillwater, Oklahoma. It awarded 321 ’s marketing management degrees in 2020-2021.

The school has an excellent freshman retention rate of 85%, which means students like the school well enough to return for a second year. The school has an impressive undergrad student loan default rate. It’s only 2.7%, which is much lower than the national rate of 10.1%.

Read more about Marketing/Marketing Management, General at OSU

18

Arizona State University - Tempe ranked #18 on this year’s Most Well Attended Marketing Management Major list. Tempe, Arizona is the setting for this large institution of higher learning. The public school handed out ’s marketing management degrees to 310 students in 2020-2021.

The school has an excellent freshman retention rate of 86%, which means students like the school well enough to return for a second year. The school has an impressive undergrad student loan default rate. It’s only 4.5%, which is much lower than the national rate of 10.1%.

Read more about Marketing/Marketing Management, General at ASU - Tempe

19

Miami University - Oxford ranked #19 on this year’s Most Well Attended Marketing Management Major list. Located in Oxford, Ohio, this fairly large public school awarded 309 degrees to qualified ’s marketing management students in 2020-2021.

The school has an excellent freshman retention rate of 88%, which means students like the school well enough to return for a second year. The school has an impressive undergrad student loan default rate. It’s only 4.0%, which is much lower than the national rate of 10.1%.

Read full report on Marketing/Marketing Management, General at Miami University - Oxford

20

University of Wisconsin - Milwaukee did quite well in the 2023 Most Well Attended Marketing Management Major ranking, coming in at #20. UWM is a large school located in Milwaukee, Wisconsin that handed out 304 ’s marketing management degrees in 2020-2021.

Read more about Marketing/Marketing Management, General at UWM

21

With a ranking of #21, Grand Valley State University did quite well on the 2023 Most Well Attended Marketing Management Major list. Allendale, Michigan is the setting for this large institution of higher learning. The public school handed out ’s marketing management degrees to 302 students in 2020-2021.

The undergrad student loan default rate at the school is 2.7%, which is quite low when compared to the national default rate of 10.1%.

Read full report on Marketing/Marketing Management, General at Grand Valley State University

22
Auburn crest
Auburn University
Auburn, Alabama

Auburn University landed the #22 spot on the 2023 Most Well Attended Marketing Management Major ranking. Auburn is a large school located in Auburn, Alabama that handed out 301 ’s marketing management degrees in 2020-2021.

The school has an excellent freshman retention rate of 92%, which means students like the school well enough to return for a second year. The low undergrad student loan default rate of 2.6% is a good sign that students have an easier time paying off their loans than they might at other schools. For comparison, the national default rate is 10.1%.

Read full report on Marketing/Marketing Management, General at Auburn University

23

The University of Texas at Arlington came in at #23 in this year’s edition of the Most Well Attended Marketing Management Major ranking. Located in Arlington, Texas, this large public school awarded 299 diplomas to qualified ’s marketing management students in 2020-2021.

The school has an impressive undergrad student loan default rate. It’s only 4.6%, which is much lower than the national rate of 10.1%.

Read more about Marketing/Marketing Management, General at UT Arlington

23

University of Toledo landed the #23 spot on the 2023 Most Well Attended Marketing Management Major ranking. Toledo, Ohio is the setting for this fairly large institution of higher learning. The public school handed out ’s marketing management degrees to 296 students in 2020-2021.

Full University of Toledo Marketing/Marketing Management, General Report

25

Illinois State University ranked #25 on this year’s Most Well Attended Marketing Management Major list. Located in Normal, Illinois, this large public school handed out 283 degrees to qualified ’s marketing management students in 2020-2021.

The undergrad student loan default rate at the school is 3.6%, which is quite low when compared to the national default rate of 10.1%.

Read full report on Marketing/Marketing Management, General at Illinois State University

25
Texas Tech crest
Texas Tech University
Lubbock, Texas

Texas Tech University landed the #25 spot on the 2023 Most Well Attended Marketing Management Major ranking. Texas Tech University is located in Lubbock, Texas and, has a large student population. In 2020-2021, this school awarded 330 ’s marketing management degrees to qualified students.

Students who start out at the school are likely to stick around. The freshman retention rate is 87%. The school has an impressive undergrad student loan default rate. It’s only 4.5%, which is much lower than the national rate of 10.1%.

Full Texas Tech University Marketing/Marketing Management, General Report

Rest of the Best 49 in Most Well Attended Marketing Management Major

Not only did these schools make the top 49 list, but they also landed in the top 15% of this year’s ranking:

27
28
Georgia State crest
Georgia State University
Atlanta, Georgia
29
30
31
32
Clemson crest
Clemson University
Clemson, South Carolina
33
Northwestern crest
Northwestern University
Evanston, Illinois
34
35
36
36
Iowa crest
University of Iowa
Iowa City, Iowa
38
Virginia Tech crest
Virginia Tech
Blacksburg, Virginia
39
40
41
Grand Canyon University crest
Grand Canyon University
Phoenix, Arizona
42
KSU Georgia crest
Kennesaw State University
Kennesaw, Georgia
42
44
45
46
ECU crest
East Carolina University
Greenville, North Carolina
47
UD crest
University of Delaware
Newark, Delaware
47
49
Mississippi State crest
Mississippi State University
Mississippi State, Mississippi
50

Rest of the Top 15% Colleges in Most Well Attended Marketing Management Major

While not in the ’top 50’, these schools make the top 15% of this year’s ranking:

RankCollegeLocation
51Florida Atlantic UniversityBoca Raton, FL
52University of North Carolina at CharlotteCharlotte, NC
52Washington State UniversityPullman, WA
52University of ArizonaTucson, AZ
55University of Minnesota - Twin CitiesMinneapolis, MN
56University of Maryland - College ParkCollege Park, MD
57Michigan State UniversityEast Lansing, MI
58University of FloridaGainesville, FL
59Georgia Southern UniversityStatesboro, GA
60University of DaytonDayton, OH
61University of Nevada - RenoReno, NV
61DePaul UniversityChicago, IL
63Missouri State University - SpringfieldSpringfield, MO
64Wayne State UniversityDetroit, MI
65Kansas State UniversityManhattan, KS
RankCollegeLocation
66University of Illinois at ChicagoChicago, IL
66University of Illinois at Urbana-ChampaignChampaign, IL
68Tulane University of LouisianaNew Orleans, LA
69University of KansasLawrence, KS
70James Madison UniversityHarrisonburg, VA
71Drexel UniversityPhiladelphia, PA
72University of MississippiUniversity, MS
73University of Nebraska - LincolnLincoln, NE
74Appalachian State UniversityBoone, NC
75Full Sail UniversityWinter Park, FL
76Loyola University ChicagoChicago, IL
77The University of Texas at AustinAustin, TX
77Baylor UniversityWaco, TX
79Kent State University at KentKent, OH
80University of LouisvilleLouisville, KY
81The University of TampaTampa, FL
81Syracuse UniversitySyracuse, NY
83University of Wisconsin - WhitewaterWhitewater, WI
84University of Massachusetts AmherstAmherst, MA
85Coastal Carolina UniversityConway, SC
85Loyola Marymount UniversityLos Angeles, CA
87Bryant UniversitySmithfield, RI
87Central Michigan UniversityMount Pleasant, MI
87Johns Hopkins UniversityBaltimore, MD
90University of PennsylvaniaPhiladelphia, PA
RankCollegeLocation
91University of Wisconsin - La CrosseLa Crosse, WI
92Sacred Heart UniversityFairfield, CT
93George Mason UniversityFairfax, VA
93Oregon State UniversityCorvallis, OR
93University of MiamiCoral Gables, FL
96University of DenverDenver, CO
96Elon UniversityElon, NC
98Boston CollegeChestnut Hill, MA
99Virginia Commonwealth UniversityRichmond, VA
100Florida Gulf Coast UniversityFort Myers, FL
101University of UtahSalt Lake City, UT
102Saint Joseph’s UniversityPhiladelphia, PA
103University of North GeorgiaDahlonega, GA
104University of San DiegoSan Diego, CA
105Rutgers University - New BrunswickNew Brunswick, NJ
106Northern Illinois UniversityDekalb, IL
106Utah Valley UniversityOrem, UT
106University of North FloridaJacksonville, FL
109West Virginia UniversityMorgantown, WV
110University of Wisconsin - Eau ClaireEau Claire, WI
110University of Hawaii at ManoaHonolulu, HI
110Utah State UniversityLogan, UT
113University of Akron Main CampusAkron, OH
114Texas Christian UniversityFort Worth, TX
115Santa Clara UniversitySanta Clara, CA
RankCollegeLocation
115Brigham Young University - IdahoRexburg, ID
117Boise State UniversityBoise, ID
117University of Minnesota - DuluthDuluth, MN
119Northern Arizona UniversityFlagstaff, AZ
120Fairfield UniversityFairfield, CT
121Providence CollegeProvidence, RI
121Colorado State University - Global CampusGreenwood Village, CO
121University of St Thomas MinnesotaSaint Paul, MN
124Salisbury UniversitySalisbury, MD
124Bentley UniversityWaltham, MA
126Suffolk UniversityBoston, MA
126Emerson CollegeBoston, MA
126Brigham Young University - ProvoProvo, UT
129Metropolitan State University of DenverDenver, CO
129University of Nevada - Las VegasLas Vegas, NV
131Seton Hall UniversitySouth Orange, NJ
132The University of Texas at El PasoEl Paso, TX
132University of ConnecticutStorrs, CT
132Western Washington UniversityBellingham, WA
135Hofstra UniversityHempstead, NY
136Marquette UniversityMilwaukee, WI
136Eastern Michigan UniversityYpsilanti, MI
136Western Kentucky UniversityBowling Green, KY
139Xavier UniversityCincinnati, OH
140Western Michigan UniversityKalamazoo, MI
RankCollegeLocation
141University of West GeorgiaCarrollton, GA
141Southeastern Louisiana UniversityHammond, LA
141Rutgers University - NewarkNewark, NJ
141University of Maryland Global CampusAdelphi, MD
141University of Puerto Rico - Rio PiedrasSan Juan, PR
141Oakland UniversityRochester Hills, MI
141Minnesota State University - MankatoMankato, MN
148University of San FranciscoSan Francisco, CA
149University of Alabama at BirminghamBirmingham, AL
149Ball State UniversityMuncie, IN
149Bridgewater State UniversityBridgewater, MA

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